Cyndi Gave
President, The Metiss Group
Sessions
Friday, January 12, 2018
1:30 PM | Breakout Session
Behaviors from Server to CEO: A Case Study
Ballroom D
Positioning and delivery on a bundled service offering can be challenging when doing so for the first time. But having the expertise and a strong case study may help to tip the odds in your favor. Join Cyndi Gave and Jeremy Gave as they discuss their experience with Olde Mecklenburg Brewery where they positioned and sold a bundled selection service that enacted a 10-step process that scaled up for higher levels, and down for lower levels positions. In this session, you will learn which tools to bundle together in one service offering and how to position the offering to drive value of a multi-step process to clients.
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